Entrance fees are a unique and crucial revenue component for senior living organizations. Setting strategic prices can help attract residents and improve financial performance in competitive markets.
In this brief video, James Larson and Stephanie Johnson explore key factors organizations should include in their entrance fee pricing analysis, including home values in the market, competitor fees and contracts, and unit-specific factors, such as location and proximity to amenities.
Watch the video to learn more about strategic entrance fee pricing for senior living communities. If you have questions or would like assistance with your pricing analysis, please reach out to our team today.